The summer of 2022 is almost upon us and as guests get ready to unroll their sleeping bags, pitch their tents and sing along to some of their favourite artists, anticipation is at an all-time high. The Covid hiatus has played a part in the increased expectations set by festival-goers, but also the advances in technology over the years. No longer are people happy to settle for mediocre, instead they want an event that will defy expectations and immerse them in as many areas as possible. Perhaps it’s the fact that we’ve seen what can be achieved and seen when at home and attending a virtual event, or it could be that after so long away from festivals people want to head back with a bang. As a company it’s down to you to exceed these expectations and give people an experience they won’t forget and one of the best ways to do this at a festival is with LED video. Immersive, exciting and engaging, LED video at festivals creates a better experience overall, both for the smaller details and the larger ones.
Unfortunately, even in the height of summer, you can never predict what the weather will do. This is why you need to ensure your LED screen is water resistant and protected should it rain. You can have a screen that isolates the display enclosure electrics with a closed loop air circulation system to prevent moisture getting in. It’s also important to enquire about the IP rating -which is essentially the Ingress Protection Code and details the level of protection it has against water, dust and other matter. The higher the rating, the better the level of protection. With enhanced screen technology, our screens reduce shadowing and eliminate glare making it crystal clear for showcasing your content and performances. Because LED is so robust against weather conditions, you won’t need to worry about direct sunlight with high brightness and high contrast displays, the visuals are absolutely crucial to captivating your audience so make sure that the screen rating is at least 2000 nits if you are completely exposed outdoors.
LED screens from Bigabox can be slotted together like a puzzle, meaning you have a lot of flexibility with the size and shape of your display. Consider the size of your stage and how big you want your screen to be in relation to this. You want it to be highly visible to your audience without being too distracting for the event on stage. You want it to complement and enhance the experience rather than take over.
When you are looking to attract an audience, the placement of your LED screen is important. By ensuring that your content (and performances) are visible to everyone at your event, you won’t run the risk of leaving people out. Your event goers, and concert attendees will feel more engaged if they are able to see absolutely everything that is happening at all times – Using your outdoor LED display to show other participants enjoying themselves will increase the engagement at an event and greatly enhances outdoor advertising. With full video and AV production, you will be able to fully enhance the experience for your audience. Perhaps you want to encourage participation, try syncing social media feeds and leveraging on specific hashtags to promote other features at your event.
LED video is the ideal way to capture the attention of festival goers thanks to its high-quality and eye-catching display. Whether you are looking to generate a backdrop for a performance, highlight different stage times or directions, or to advertise something, it will engage your audience unlike anything else. Whether you need to entertain 100 people or 100,000, you will want to make sure that all of your attendees feel that they are getting value out of the experience at all times. When considering your LED screen at an outdoor event, think about how you can get the absolute most out of it throughout the entire schedule. What you do with the screens before, during and after could really support brand engagement, sponsorship opportunities and entertainment for gaps in between performances and scheduling activities.
Useful information such as directions, event information and brand partnerships or announcements will help your event goers get the most out of their experience. You can also update your content in realtime to display on your large outdoor LED video screens. With high resolution images, exceptional picture quality and advertising in mind, they are the perfect digital signage solution.
Festivals bring in huge crowds meaning that you need to cater for a vast number of people. While you can’t offer everyone front-row seats, you do want everyone to feel they’ve had a valuable and memorable experience. With an LED video you can display high-definition live screenings of what’s happening on stage that will be seen by those that are far back from the action. Those attendees will value the fact you’ve made an experience they can all enjoy and experience, no matter where they are watching from.
Another great thing about LED video at festivals is that you can provide stunning backdrops to complement any act. It can add ambience to performances and also include special effects that really enhance what is happening on stage. You can also display advertising, promos for your other events and any useful information that can help guests.
LED video at festivals is a no-brainer. It’s an effortless way to improve the overall experience and have your guests raving about it for months to come. Bigabox are a leading supplier and we specialise in only the best in a range of LED, LED technology and LED video solutions. Working alongside some of the world’s biggest brands, artists and bands, and supplying Industry-leading visual shows to audiences around the world. Using our fully trained technicians and rigging crews, we also have a full roster of specialist trade services available to cater for exhibition stand builders, event production and conference organisers, AV suppliers and design agencies. Bigabox also provides fully bespoke video wall hire, sales, and installation services.
Call or email us to find out more.
Bigabox Productions are one of the UK’s leading independent, full event production companies, fusing the gap between creativity and technology.
0330 120 1424 | info@bigaboxproductions.co.uk
