To have the most successful event, you need to ensure it has the “wow factor”. With so many different events nowadays, average or sub-par just doesn’t cut it and the more memorable you can be, the higher chance you will have of repeat business and more people attending your events in the future. One of the best ways to leverage your event is by utilising the power of technology. Not only does it enable smoother connection and a way to communicate with attendees, but it can also add special effects, lighting and features that transform how a space looks and feels. This immersive experience can help to take your event to the next level, impressing guests and ensuring they have an unforgettable experience. Here are just a few ways that technology can leverage your next event.
If your guests are required to check in to an event, the last thing you want is for them to be messing around trying to sign bits of paper. Instead offer an upgraded event’s experience where they can check-in via a screen such as an iPad. This will give a great impression right from the off, setting the expectation for the rest of the event. It also saves you the trouble of printing everything out and any messy last-minute changes – this is much easier when done digitally. You can also choose to utilise RFID (radio-frequency identification) to replace tickets and in-person payments for events. These are small chips that can fit inside badges or bracelets that can be used to reduce queuing time both for getting into the event and if attendees need to pay for things such as food and drink once they are inside.
Utilising technology to showcase the run-through of the event is another great way to leverage your event. Have the timings set up on LED screens around the venue, allowing people to know what is happening when. It can also let people know where they need to be for a specific speaker or part of the event. You can advertise your social media channels and any hashtags you want to use, encouraging people to interact with you on their own social channels, thus raising the profile of the event.
When you are looking to leverage your event, technology can help you provide breathtaking visuals and sound effects that immerse your visitors. Whether you’re looking for digital signage, visual technology such as projections, staging and special effects or rigging and power solutions, they can all have a real impact on the event. You can make the most of screens that are optimised for close format viewing or screens that are designed with +/- 15 degree capabilities – ideal for showcasing information and engaging visitors no matter what you’re after.
The last thing you want is a guest comparing your event to another one they’ve recently attended. Through utilising technology you can create an event that is completely unique and filled with features that will have people talking for months to come. Use high-quality LED screens to show footage that either promotes something about your company, or that immerses your attendees in the event. You could use VR to give people a more immersive experience, showcasing your new products or having them explore a custom-created virtual space. These are all things that will make your event that bit more unique.
Social media is a great way to leverage your event and not just because it means people will help to promote your event. You could run polls or competitions on your social media pages that are specifically for people who are at your event. For example, whoever takes the best photograph on the day (with relevant hashtags) could win a prize. You could have the photos people are taking running on a digital slideshow around the venue.
These are just a few ways that technology can leverage your event. If you are looking to put on an event, get in touch with the team at Bigabox who can advise on the best ways to utilise technology and ensure it is an evening that your guests won’t forget in a hurry. Check out our website and get in touch with us here.
Bigabox Productions are one of the UK’s leading independent, full event production companies, fusing the gap between creativity and technology.
0330 120 1424 | [email protected]
