Experiential Events

An experiential activation is known by many marketing terms; events, live experiences, participation, experiential, brand activation and brand experience. This specific type of marketing continues to rise in popularity, and for good reason!

We live in an age where marketing your brand has never been so important – or so exciting. It’s a time where innovation is key and you need people to not just hear about you, but to really immerse themselves into your world. To live, breathe and experience your product or service and really believe in it. This is why events are so important. And not just any events – if you really want to engage, inspire and encourage interaction, experiential events should be top of your agenda.

For high-quality, results-driven technical production that will elevate your marketing strategy, look no further. We will take our state of the art motion capture technology and gesture control software and work with you to deliver an experiential event to remember. We create custom motion graphics in-house for every project that we do, delivering unforgettable visual effects and media.

What are experiential events?

Experiential events, as the name suggests, takes an advertising campaign or normal event and adds a twist. Unlike adverts that you would see on TV or in a digital ad, experiential marketing events promote interactivity, encouraging consumers to engage with the brand itself. 

Experiential events work so well because they actively encourage consumers to get involved, creating a connection between the two parties. It promotes the brand’s messages and values in an innovative and memorable way and is great for encouraging widespread exposure from press and social media, enhancing your brand reputation. By hosting follow up events you can help to build a loyal customer base, enticing back return customers while also reaching new ones.

How Bigabox can apply LED technology to your event

Real-time content is key for experiential events as it allows attendees to become seamlessly integrated with a live visual experience. Our array of technical experience and equipment is ideal for putting together an experiential event that displays your message in a unique way.

We offer both indoor and outdoor LED video wall display hire and permanent installation, providing a breathtaking visual experience for your customers. These screens come in an array of sizes and formats depending on your needs and will grab attention, showcase products and can show your live streamed event. You could have customers engage with information on the screen, such as instructions for how to win something or to showcase a live stream. With multi-camera technology, we can change up the picture and keep everyone interested. t. Our LED screens can be used in bright sunlight and still be seen easily, delivering your message efficiently and effectively. Read more about our LED video here

Our team can work with you to assist with any messages you wish to convey, developing engaging screen content, working out an event schedule and checking everything runs smoothly on the day.

Our class-leading audio systems are also integral for experiential events and can be used to complement the rest of your display. With industry-leading sound quality, you can just focus on the success of the event, letting the audio, quite literally, do the talking.

We offer DJ equipment hire and installation, microphone packages and a host of audiovisual equipment for hire, both with or without engineers. This audiovisual equipment will work together with your setting, enticing customers in and keeping them there for longer with a truly high tech experience. We can create interactive content with animated visualisations, trigger generative content through the use of movement sensors and so much more. Our creative production can aid with product launches, brand activations and marketing campaigns, instantly leveraging your marketing strategy.

When you are looking to create an impact and leave a lasting impression, nothing works quite like an experiential event. It allows you to get your brand out there in a completely unique and memorable way for your guests. We can provide all you need from the technology to event planners, designers and technical pros to get your brand or product off the ground – and keep it there!